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AdZilla recently took another candidate to victory. We led the charge in the election for District Judge in Louisiana’s 2nd Judicial District, Division A.

Our client, Walter May, was a former district attorney, but he had been retired from the position for the past 12 years. His opponent was a current assistant district attorney.

AdZilla’s campaign included a heavy presence on social media, videos, signage, direct mail pieces, brochures, print ads, and TV/radio spots. The main focus of the campaign was May’s extensive courtroom experience, which made him knowledgeable from both the prosecutor’s and defendant’s sides of the judicial process.

The campaign stressed the hard work needed to be a judge. To demonstrate our client was the better choice, we pointed to not only May’s vast law experience and impressive prosecution record, but also his military career and time as a teacher. 

The outcome: Walter May won the election in the primary with 51% of the vote.